Search Engine Marketing Services
SEO and Paid Search marketing services
Search Engine Marketing consists of two similar although often separated areas: SEO and paid search advertising.
We offer services around both of these campaign types and can provide them together or separately.
SEO (which stands for Search Engine Optimization) is often the most overlooked part of digital web site marketing. And, since we’re talking about web sites for small businesses, it really should be the cornerstone of your strategy because: It’s FREE.
The old days of SEO are over … there are no more tricks or shortcuts to fool Google. Modern SEO takes time and extreme attention to detail.
You’re busy running your music business and are probably thinking that you’re lucky that you even have time to load things to your site … but to optimize every page and every piece of content for SEO? No way.
That’s how we can help … We can focus in on the details that matter to search engines and can help optimize your current pages and content to send the right signals to Google, Bing, and the other search engines.
Our SEO services for independent music sites, include:
Current content optimization
New Content creation
Keyword research
Industry and Competitive analysis
Paid Search advertising include both the traditional text search result ads and the image-based Shopping ads. Don’t let the word “advertising” scare you off … although it has to be managed properly, Bing and Google search advertising can be done very inexpensively and effectively using small, targeted budgets.
For those of you promoting local events: concerts, festivals, album release parties, local search ads can give you a huge audience boost. Shopping ads can work great for album sales and music downloads, too.
Contact us today to get more site visits from both FREE organic traffic and paid advertising.